Current:Home > ScamsGen Z's Favorite Underwear Brand Dropped a Size-Inclusive, Comfortable Bra Collection -TradeWisdom
Gen Z's Favorite Underwear Brand Dropped a Size-Inclusive, Comfortable Bra Collection
View
Date:2025-04-14 12:47:45
We independently selected these products because we love them, and we think you might like them at these prices. E! has affiliate relationships, so we may get a commission if you purchase something through our links. Items are sold by the retailer, not E!. Prices are accurate as of publish time.
If you hate wearing underwire bras that dig into the skin— and, let's be honest, who doesn't?— Parade just launched a new collection of bras that will change your life.
Reviewers are calling the new launch of size-inclusive bras "perfect," "comfortable," "supportive," "incredible" and, well, the list goes on. Parade evidently cracked the code to comfortable underwire bras that are just as stylish and sexy as they are supportive with their weightless and flexible CloudLift wire technology. The bras are made for sizes 32A through 46G, for day and night and can be worn and layered with just about anything.
Parade's new collection of bras will have wearers feeling powerful, playful and confident. They even turned one of their cult-favorite bralettes into a bra, which one reviewer says "is a must have" because "it forms to YOUR body making it comfortable to wear all day."
Scroll below to shop the rest of Parade's collection, and be prepared to meet your new favorite bra (or two).
This t-shirt bra is reliable, cushiony and weightless. Whether you wear it with bodysuits, sweaters or t-shirts, you'll feel supported and comfortable all day and night long.
One reviewer shares, "I'm a trans woman who finally bought her first bra at age 28 and this feels amazing. It fits really well and easily feels comfortable for an entire day. I'm definitely going to get several more because this one is perfect!"
This sheer triangle bra is simply adorable. The pop of pink offers a vibrant, playful touch of color to the look, too. The look strikes the perfect balance between being comfortable, sexy and supportive. It's especially great if you're looking for an underwired bra that isn't too bulky.
This balconette bra has the perfect retro look, with a super comfortable feel. It has a sheer finish for a sexy feel, along with underwire that doesn't dig into the skin.
One reviewer shares, "I usually HATE wearing bras like absolutely despise. However, I love parade so when I saw that parade was releasing bras I knew I had to try. I got the balconette bra in eightball and I was immediately impressed. I usually really hate wearing bras with underwire but on this one, you can't even feel it, and not to mention they are very true to size no side boob or anything. The silky mesh fabric is so comfortable so I definitely recommend this bra if you are not usually a bra wearer like me because it is supportive while still feeling like you have nothing on."
Looking for the perfect everyday bra? This Dream Triangle Bra is what you've been searching for. It has a super soft material that doesn't dig into the skin, full coverage and a flattering cut. The color options are also super cute!
One reviewer raves, "I have been trying this bra out for a month now and I gotta say it fits, feels and supports better than any other bra I have tried. It also washes up really well compared to other bras of mine that will pull. This bra is a must have, it forms to YOUR body making it comfortable to wear all day."
For a comfortable and lightweight bra that will become your go-to for everyday wear, this plunge bra is perfect. It's easy to wear under t-shirts, sweaters, bodysuits and just about anything else. One reviewer shares, "This bra is INCREDIBLE! I never wear underwire bras, but this may just have convinced me...."
In more fashion news, check out these $8 temperature adjusting tights that have over 19,000 5-star reviews.
Sign up for E! Insider Shop to get updates on the biggest sales and must-have products!veryGood! (71)
Related
- Apple iOS 18.2: What to know about top features, including Genmoji, AI updates
- Roadside bomb kills 3 people in Pakistan’s insurgency-hit Baluchistan province
- Taylor Swift Postpones Second Brazil Concert Due to Extreme Temperatures and After Fan's Death
- Bangladesh’s top court upholds decision barring largest Islamist party from elections
- The Daily Money: Spending more on holiday travel?
- American arrested in Venezuela just days after Biden administration eases oil sanctions
- Ward leads Washington State to 56-14 romp over Colorado; Sanders exits with injury
- Taylor Swift Says She's Devastated After Fan Dies at Her Brazil Concert
- New data highlights 'achievement gap' for students in the US
- CBS to host Golden Globes in 2024
Ranking
- Justice Department, Louisville reach deal after probe prompted by Breonna Taylor killing
- American arrested in Venezuela just days after Biden administration eases oil sanctions
- Officials stock up on overdose antidote naloxone after fentanyl-laced letters disrupt vote counting
- 'Wait Wait' for November 18, 2023: Live from Maine!
- Rylee Arnold Shares a Long
- Love long strolls in the cemetery? This 19th-century NJ church for sale could be your home
- Michigan makes college football history in win over Maryland
- Trump is returning to the US-Mexico border as he lays out a set of hard-line immigration proposals
Recommendation
Bill Belichick's salary at North Carolina: School releases football coach's contract details
Brazil surprise songs: See the tunes Taylor Swift played in Rio de Janeiro
Texas pushes some textbook publishers to remove material on fossil fuels
Honda recalls nearly 250,000 vehicles including Odyssey, Pilot, Acura models. See a list.
Off the Grid: Sally breaks down USA TODAY's daily crossword puzzle, Hi Hi!
COMIC: What it's like living with an underactive thyroid
Tens of thousands of religious party supporters rally in Pakistan against Israel’s bombing in Gaza
Ford workers join those at GM in approving contract settlement that ended UAW strikes